Author Profile

Maya Grant

Maya Grant specializes in health tech and reports on the systems behind modern business. They work through long‑form narratives grounded in real‑world metrics to make complex topics approachable. They frequently compare approaches across industries to surface patterns that travel well. Their perspective is shaped by interviews across engineering, operations, and leadership roles. They write about both the promise and the cost of transformation, including risks that are easy to overlook. They avoid buzzwords, focusing instead on outcomes, incentives, and the human side of technology. They are known for dissecting tools and strategies that improve execution without adding complexity. They frequently translate research into action for marketing teams, prioritizing clarity over buzzwords. They maintain a balanced tone, separating speculation from evidence. They explore how policies, markets, and infrastructure intersect to create second‑order effects. Readers appreciate their ability to connect strategic goals with everyday workflows. Outside of publishing, they track public datasets and industry benchmarks. They value transparency, practical advice, and honest uncertainty.

Google Mandates Separate Product IDs for Online vs. In-Store by 2026

Google Mandates Separate Product IDs for Online vs. In-Store by 2026

Google is mandating separate product IDs for multi-channel items (online vs. in-store) starting March 2026 to improve data accuracy in Merchant Center and ads. Retailers must audit inventories and update systems to comply, avoiding delisting or reduced visibility. This shift could enhance trust and sales for adaptable businesses.

India’s Privacy Pivot: DPDP Rules Reshape AI’s Trust Frontier

India’s Privacy Pivot: DPDP Rules Reshape AI’s Trust Frontier

India's DPDP Act and 2025 Rules enforce consent-driven privacy amid AI's rise, mandating overhauls for data fiduciaries with phased compliance to May 2027. Enterprises fuse safeguards with cybersecurity, building trust as penalties up to ₹250 crore enforce accountability.

2026’s Digital Overhaul: Six Forces Redefining Enterprise Operations

2026’s Digital Overhaul: Six Forces Redefining Enterprise Operations

This deep dive explores 2026's top six digital transformation trends, from AI as operational backbone to sustainable practices and hyperautomation. Drawing on ET Edge Insights, Gartner, and Deloitte, it details enterprise strategies, sector impacts, risks, and execution paths amid accelerating tech adoption.

AI Demand Fuels RAM Shortage: Smartphone Prices to Rise 6.9% in 2026

AI Demand Fuels RAM Shortage: Smartphone Prices to Rise 6.9% in 2026

A global RAM shortage, driven by surging AI demand, is expected to raise smartphone prices by 6.9% in 2026 while shipments drop 2.1%. Manufacturers like Apple and Samsung face higher costs, potentially reducing specs or passing hikes to consumers. This crisis highlights vulnerabilities in tech supply chains, persisting into 2027.