Author Profile

Zoe Patel

Zoe Patel writes about marketing performance, translating complex ideas into practical insight. Their approach combines field reporting paired with technical explainers. They explore how policies, markets, and infrastructure intersect to create second‑order effects. They frequently translate research into action for founders and operators, prioritizing clarity over buzzwords. They are known for dissecting tools and strategies that improve execution without adding complexity. Readers appreciate their ability to connect strategic goals with everyday workflows. Their coverage includes guidance for teams under resource or time constraints. They frequently compare approaches across industries to surface patterns that travel well. They write about both the promise and the cost of transformation, including risks that are easy to overlook. They value transparent sourcing and prefer primary data when it is available. A recurring theme in their writing is how teams build repeatable systems and measure impact over time. They focus on what changes decisions, not just what makes headlines.

Waymo’s SFO Breakthrough: Robotaxis Storm Airport Gates

Waymo’s SFO Breakthrough: Robotaxis Storm Airport Gates

Waymo's January 29, 2026, launch of autonomous rides at San Francisco International Airport opens high-value turf to robotaxis, challenging Uber and Lyft dominance amid safety pilots, freeway expansions, and 2026 megacity rollouts.

How SAIC’s Mission Integration Strategy Could Transform Defense Technology Deployment

How SAIC’s Mission Integration Strategy Could Transform Defense Technology Deployment

SAIC's chief technology officer Bob Ritchie advocates for mission integration to accelerate defense capability delivery, challenging traditional acquisition models. This approach emphasizes parallel development and deployment processes, modular architectures, and closer collaboration between contractors and warfighters to compress timelines from decades to months.

Amazon CEO: Trump Tariffs Fueling Price Hikes on Platform

Amazon CEO: Trump Tariffs Fueling Price Hikes on Platform

Amazon CEO Andy Jassy revealed that Trump's tariffs are driving up product prices on the platform as sellers deplete pre-tariff inventories and pass on higher import costs. While some absorb expenses, others raise prices, testing Amazon's competitive model amid broader economic pressures. The full impact on consumers in 2026 remains uncertain.