Advertising & Marketing is your hub for campaign strategy, brand growth, performance insights, and emerging ad tech—helping teams plan smarter, reach audiences faster, and measure what matters.

Advertising Marketing

2026’s Digital Overhaul: Six Forces Redefining Enterprise Operations

2026’s Digital Overhaul: Six Forces Redefining Enterprise Operations

This deep dive explores 2026's top six digital transformation trends, from AI as operational backbone to sustainable practices and hyperautomation. Drawing on ET Edge Insights, Gartner, and Deloitte, it details enterprise strategies, sector impacts, risks, and execution paths amid accelerating tech adoption.

AI Inboxes Upend Email Marketing’s Power Balance

AI Inboxes Upend Email Marketing’s Power Balance

AI-powered inboxes from Gmail and rivals are prioritizing and summarizing emails, diminishing marketers' control over visibility. Adaptation demands concise, personalized content tuned for machine intelligence, with deliverability benchmarks tightening amid 2026 rollouts.

The Data Lifeline: Why CRM Exports Power Enterprise Survival

The Data Lifeline: Why CRM Exports Power Enterprise Survival

CRM data exports have become indispensable for enterprises, enabling AI integrations, cross-system analytics, and revenue protection amid 2026's tech shifts. From retail AI agents to supply chain bridges, fluidity unlocks trapped value across operations.

Stensul Launches Governed Creation™: 90% Faster Emails with Brand Compliance

Stensul Launches Governed Creation™: 90% Faster Emails with Brand Compliance

Stensul launched Governed Creation™ on January 21, 2026, a no-code operating system for enterprise marketing teams to create emails and landing pages up to 90% faster while enforcing brand standards and compliance. This innovation addresses rising content demands and regulatory pressures, positioning Stensul as a leader in efficient, governed marketing workflows.